Built to make movement social
Pushi is a fitness challenge app that turns everyday activity into friendly competition — whether you're competing with a few friends or an entire company.
The story
Years ago, a group of friends participated in the Pushup Challenge for Mental Health. Our team — after typical male indecision — was called Pushing for Pushi, named after the challenge creator's cat, Pushkin. Back then there was no app, no way to track anything. But it was great fun.
Afterwards we wanted to create our own challenge, but we were limited to Excel. Which just sucked.
Years later, shredding for a wedding, we were using Apple Watch competitions — a 7-day challenge every couple of weeks that ended in absolute exhaustion. Whilst Apple Fitness & Apple Watch showed what the technology could do, it wasn't quite right. We needed something more flexible, more social, and less brutal.
After years of complaining about the limitations, Pushi was built to bridge that gap — for us, and for everyone else who wanted something better.
Pushkin — the inspiration behind the name.
What is Pushi?
Pushi lets you create fitness challenges, invite others, and compete on a live leaderboard. Connect your Apple Watch, Garmin, Fitbit, or any other wearable, and Pushi tracks your progress automatically.
Challenges run day by day — hitting your daily target keeps you on the leaderboard, missing it drops you behind. It's simple, fair, and surprisingly motivating.
Who it's for
Friends & groups
Create a private challenge and invite your friends with a join code. Compete on Steps, Distance, Complete, or Manual challenges — from a weekend sprint to a month-long habit build.
Organisations
Companies and clubs use Pushi to run structured fitness challenges across teams, departments, and locations. The Pushi Portal gives admins everything they need to set up and manage challenges at scale.
Our approach
Consistency over intensity
Pushi is built around daily targets, not total effort. The most consistent person wins — not the most athletic. That keeps it fair for everyone and builds habits that actually stick.
Your data stays yours
Pushi reads activity data from Apple Health or Health Connect. Only your challenge score is ever visible to other participants — raw health metrics are never shared. You can revoke access at any time.
Simple by design
Create a challenge in under a minute. No complicated setup, no steep learning curve. Pushi gets out of the way and lets the competition do the motivating.